Below are list of projects I have worked showcasing within UX Design & Digital Marketing working in-house and for freelance.
Aug 2024 - Jan 2025
Aligning to the business objective of increasing email sign ups, CA Live went through an end-to-end review of its app to be more personalised for users.
MoreAug 2024 - Oct 2025
An ethnographic field study into whether Cricket Australia's digital products were meets the needs of the South-Asian Australian community.
MoreJun 2023 - Current
Updates to the Cricket Australia design system for easier prototyping and ensuring accesibility guidelines are met.
MoreJan 2019 - Feb 2022
From 2019 to 2022, I was apart of several digital marketing and eCommerce initiatives yielding successful business outcomes.
MoreJun 2022
Working with my Academy Xi team, I worked to design a health progress note website for desktop & mobile for a healthcare start-up.
MoreJul 2022
Working with my Academy Xi team, I worked to design the prototype of an immersive yoga class app from conceptual development to delivery.
More